The Director of Gross sales builds and leads Christianity At the moment’s (CT) promoting gross sales operate with a powerful emphasis on hands-on execution. On this position, you’ll personally handle a major guide of enterprise whereas growing and executing revenue-generating methods that broaden CT’s advertiser base, develop sponsorship income, and create built-in media partnership alternatives throughout CT platforms. You’ll carry deep expertise promoting podcast and digital media stock, in addition to sponsored content material. You may have a confirmed capability to create and monetize new stock throughout channels. As a player-coach, this particular person will each promote instantly and supply day-to-day oversight to the gross sales workforce, serving to set up clear processes, easy frameworks, and construction, collaborating with different leaders to align gross sales initiatives with broader strategic objectives throughout the ministry.
Features and Duties
1. Drive Promoting Income Progress & Gross sales Course of
- Personal a private gross sales pipeline, together with prospecting, outreach, proposal growth, and shutting for key advertisers and sponsors.
- Function a hands-on, quota-driven vendor centered on closing new and renewal enterprise throughout CT’s media portfolio.
- Lead the event and execution of a complete gross sales technique aligned with CT’s mission and development objectives.
- Set up and handle a proactive outbound gross sales movement to broaden CT’s advertiser and sponsor portfolio.
- Drive income particularly in podcast/audio, digital media, and built-in sponsored content material, together with electronic mail, video, editorial packages, and branded content material
- Brainstorm, take a look at, and bundle new stock alternatives
- Establish and consider rising market traits and alternatives for brand spanking new income choices, guaranteeing gross sales choices mirror CT’s dedication to considerate Christian journalism and ministry service.
- Drive sustainable income development throughout CT’s platforms by direct and programmatic promoting, sponsorships, video and podcast integrations, occasions, and customized media options.
- Collaborate with Advertising, Product & Editorial groups to determine high-impact monetization methods that complement editorial priorities and ministry goals.
- Construct and refine easy, repeatable gross sales processes (e.g., outreach cadences, CRM utilization, pipeline levels, forecasting) to carry construction and readability to the gross sales operate.
- Implement efficiency metrics and KPIs to forecast and report on income, promoting effectiveness, and ROI, whereas additionally monitoring influence on viewers belief.
- Often have interaction in direct gross sales conversations and key deal closings as the first vendor.
- Interact in direct gross sales efforts as wanted to maximise income development, with sensitivity to theological and denominational range.
2. Gross sales Operate Administration
- Function a hands-on player-coach for CT’s Gross sales workforce, overseeing not less than one present salesperson whereas actively working alongside them on offers and processes.
- Lead and mentor the Promoting workforce, fostering a tradition of innovation, collaboration, accountability, moral gross sales practices, and non secular stewardship.
- Set workforce objectives, present common suggestions, and assist skilled development alternatives that improve each enterprise acumen and ministry understanding.
- Serve on related challenge groups as wanted, representing promoting technique and guaranteeing alignment with cross-departmental initiatives.
- Accomplice with the Know-how, Advertising, and Product groups to make sure cohesive monetization methods that protect viewers belief, editorial integrity, and Christian witness.
3. Christian Market Engagement & Ministry Stewardship
- Develop deep understanding of the distinctive Christian viewers segments and their wants, demonstrating sensitivity to numerous theological views.
- Leverage present viewers promoting alternatives and broaden into new advertiser and sponsor classes.
- Create promoting options that serve the broader church group whereas sustaining CT’s distinctive voice and theological place.
- Set up processes for content material overview that guarantee acceptable messaging for Christian audiences whereas respecting denominational variations.
- Steward promoting relationships as ministry partnerships, looking for alternatives that construct up the physique of Christ whereas attaining enterprise goals.
- Carry out extra job-related duties as assigned.
- Bachelor’s diploma in Advertising, Enterprise, Communications, or associated subject required.
- 5-8+ years of expertise in media gross sales, advert technique, and/or development advertising with a powerful observe document as a person contributor vendor.
- Not less than 2-3 years of expertise in managing or mentoring different gross sales professionals (player-coach atmosphere most well-liked).
- Expertise working in a mission-driven, editorially centered group most well-liked.
- Confirmed observe document of driving income development by revolutionary advert merchandise and cross-platform campaigns; particularly within the areas of electronic mail, podcast and video sponsorships.
- Deep understanding of the digital media panorama, together with programmatic promoting, native content material, CRM know-how, and direct gross sales.
- Demonstrated understanding of the Christian market, church dynamics, and ministry wants.
Key Competencies
- Fingers–On Execution: Comfy prospecting, constructing decks, creating proposals, and shutting offers personally; not restricted to high-level technique.
- Gross sales Management: In a position to set expectations, coach efficiency, and construct a efficiency pushed tradition with grace and readability.
- Self-Drive: Extremely motivated by objectives and outcomes; persistent follow-up, pipeline constructing, and shutting.
- Strategic Pondering: In a position to steadiness long-term imaginative and prescient with sensible execution; expert in navigating complicated tradeoffs.
- Buyer Empathy: Dedicated to designing sponsorship and promoting experiences that respect and serve CT’s numerous readership.
- Income-Minded: Outcomes-oriented with a watch for brand spanking new monetization fashions and class enlargement.
- Cross-Useful Management: Efficient at constructing consensus and alignment throughout product, editorial, and income groups.
- Innovation & Adaptability: Embraces new applied sciences and approaches; experiments thoughtfully and iterates primarily based on information.
- Integrity: Holds to moral promoting requirements and maintains the belief of CT’s viewers and ministry companions.
- Theological Discernment: Skill to judge promoting alternatives by each enterprise and ministry lenses, understanding how content material impacts CT’s witness and viewers belief.
Employment Particulars
- CT headquarters are situated in Wheaton, Illinois
- Work Location: Distant
- Sort: Full time, 37.5 hour workweek
- Classification: Salaried, Exempt FLSA standing
- Advantages: CT provides a complete advantages bundle – take a look at our careers web page to study extra
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