Animalz: Senior Content Marketer (Enterprise/Campaigns)

Headquarters: San Diego, California

URL: https://animalz.co

As a Senior Content material Marketer at Animalz, you may take possession of executing and sustaining content material methods for a portfolio of high-growth B2B expertise prospects on our Enterprise/Campaigns crew. You may be accountable for producing compelling, audience-focused content material that drives measurable enterprise outcomes.

This is not only a writing position. You may oversee content material pipelines, assign work to freelancers, collaborate with design, and act as a trusted accomplice to prospects. You may work intently with the Heads of Content material to translate technique into motion and work with editors and subject material specialists to make sure all the things you ship is considerate, helpful, and aligned with enterprise outcomes.

What You may Do

• Execute and keep content material methods developed by Heads of Content material, adapting them to evolving buyer wants and suggestions  

• Create high-performing content material—blogs, guides, touchdown pages, e mail nurtures, and extra—that aligns with website positioning finest practices and buyer intent  

• Assign and handle freelance writers, guaranteeing well timed, high-quality supply for the accounts and methods you help  

• Collaborate with design to create graphics for numerous deliverables (create design briefs, clarify ideas, and many others)…

• Audit, refresh, and optimize current content material to enhance efficiency throughout search, conversion, and engagement metrics  

• Handle content material calendars and supply pipelines, balancing high quality with high-volume output  

• Create month-to-month efficiency reviews for the purchasers you handle, talk key outcomes and insights, and guarantee content material is aligned with buyer targets and goal outcomes.

• Take part in knowledge-sharing throughout the crew, contributing experience whereas studying from others in a collaborative surroundings

• Contribute to inside initiatives, from researching and piloting new service choices to bettering AI-assisted content material workflows 

Core Competencies

• Strategic Execution: You possibly can translate a longtime technique into constant, high-quality execution, adjusting ways primarily based on outcomes and suggestions

• Editorial Judgment: You perceive tips on how to craft efficient B2B content material throughout codecs, funnel phases, and purchaser personas—and also you assist others do the identical

• Buyer Empathy: You talk clearly, handle expectations, and construct belief with prospects by means of perception and transparency

• Technical Curiosity: You’ve a powerful grasp of expertise and software program crew dynamics, and a real curiosity in studying how complicated merchandise work so you’ll be able to clarify them clearly and persuasively.

• Executional Excellence: You reliably ship high quality content material on time—even when managing a number of accounts, content material varieties, and contributors

• AI Fluency: You understand how to make use of AI instruments to help content material workflows responsibly and effectively, and keep present on rising finest practices

• Analytical Pondering: You understand how to evaluate content material efficiency utilizing instruments like Google Analytics, Google Search Console, and Ahrefs, and tips on how to iterate for higher outcomes

• Freelancer Administration & Suggestions Loop: You assign work to freelancers, talk buyer suggestions successfully, and guarantee deliverables meet account requirements whereas collaborating with editors all through the method

• Adaptability: You are snug navigating ambiguity, attempting new instruments or codecs, and adjusting your strategy when priorities shift

• Worth-Pushed Pondering: You optimize for long-term affect over short-term wins, and give attention to fixing for our prospects’ prospects

• Development Mindset: You put money into your individual growth and actively carry again insights that elevate the crew’s pondering and output

What We’re Trying For

• 4–6 years of expertise in content material advertising and marketing, ideally in a B2B SaaS or company setting  

• Confirmed potential to execute content material methods that help enterprise targets—visitors, conversions, engagement, or retention  

• Robust buyer administration abilities, together with the power to speak proactively, handle suggestions loops, and construct belief throughout a number of accounts  

• Distinctive writing and modifying abilities, with a powerful grasp of website positioning and narrative readability  

• Expertise assigning work to and managing freelance writers in a fast-paced editorial surroundings  

• Familiarity with AI instruments (e.g., ChatGPT, Perplexity, Claude) and the power to make use of them to reinforce—not exchange—human editorial high quality  

• Robust command of content material instruments and analytics platforms (e.g., Google Analytics, Ahrefs, HubSpot, Clearscope)  

• Expertise collaborating with different content material professionals and serving to refine inside processes  

• Glorious communication, group, and distant collaboration abilities  

• Curiosity and a dedication to steady studying within the evolving world of content material and content material technique  

Our Values

At Animalz, our values information how we present up for our prospects, our teammates, and the content material we create. We’re searching for crew members who embody these rules and need to develop inside them.

• Worth Over Vainness: We measure our success in buyer affect, not surface-level reward. We give attention to content material that drives sustainable, long-term outcomes by understanding and serving our prospects’ prospects.

• Two Steps Forward: Nice work anticipates wants earlier than they come up. We’re proactive and strategic, at all times searching for methods to unravel issues earlier than they turn into blockers.

• Energy Supply; Not Energy Journey: We lead by means of service, not authority. We energize our teammates and prospects, convert obstacles into momentum, and give attention to elevating others.

• Pursue Mastery: We consider nice work comes from deliberate apply, open collaboration, and fixed curiosity. We’re at all times studying, evolving, and testing new approaches.

• Left Mind, Proper Mind, Robotic Mind: Our greatest work blends creativity, evaluation, and sensible use of expertise—together with AI—to drive significant outcomes with out sacrificing humanity or voice.

• Within the Enviornment: We’re not spectators. We experiment boldly, contribute to thought management, and keep immersed in our prospects’ industries so we are able to lead from expertise, not concept.

Your First 90 Days

Days 1-30: Be taught & Combine

• Full onboarding and grasp our instruments and processes

• Deep dive into your assigned buyer accounts

• Create your first content material deliverables with steering

• Construct relationships together with your crew and prospects

Days 31-60: Execute & Personal

• Take possession of 1-2 buyer accounts

• Begin managing freelance writers and content material calendars

• Current your first efficiency reviews to prospects

• Contribute to crew conferences and inside initiatives

Days 61-90: Drive Affect

• Personal content material execution for 3-4 buyer accounts

• Lead technique refinements primarily based on information

• Share your experience and enhance our processes

• Show measurable enhancements in content material efficiency on your prospects

Working Preparations

Location: Absolutely distant, anyplace on the earth  

Timezone Necessities: We ask for at the very least 4 hours of overlap with US timezones (EST/PST) to collaborate successfully with our crew and prospects

Compensation & Advantages

Wage Vary: $70,000 – $85,000 USD yearly

This position presents aggressive compensation with placement throughout the vary primarily based on expertise, abilities, and demonstrated affect in earlier content material advertising and marketing roles.

• Well being & imaginative and prescient insurance coverage (or wellness stipend for non-US crew members)

• 401(okay) retirement plan (US solely)

• Limitless PTO coverage

• Versatile working schedule

• Staff lunch stipends

Range, Fairness & Inclusion

At Animalz, we consider various views make us stronger. We’re dedicated to constructing an inclusive office the place folks of all backgrounds, experiences, and identities can thrive. We notably encourage functions from traditionally underrepresented teams in tech and advertising and marketing, together with folks of coloration, ladies, LGBTQ+ people, folks with disabilities, and people from different socioeconomic backgrounds.

Equal Alternative

Animalz is an equal alternative employer. We don’t discriminate primarily based on race, faith, coloration, nationwide origin, intercourse, sexual orientation, gender identification, age, standing as a protected veteran, standing as a person with a incapacity, or different relevant legally protected traits.

We’re excited to satisfy you!

To use: https://weworkremotely.com/remote-jobs/animalz-senior-content-marketer-enterprise-campaigns-1